YMC
YMC was established in London in 1995 by Fraser Moss and Jimmy Collins. Since then, the label has cemented itself as one of the most enduring British clothing brands. YMC captures the era's post-punk, DIY ethos, whilst displaying Moss's passion for literature, music and the arts. With cultural undertones present in each collection, YMC crafts timeless, referential garments that touch upon a range of styles. The brand's name is inspired by a famous quote from the industrial designer, Raymond Loewy: “You must create your own design style”. The powerful quote informs YMC's identity to this day, with the label continuing to make understated clothing that ignores contemporary fads and trends.
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Beams Plus Button Down Pullover
£115.00
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Beams Plus Sperry X B+ Cvo
£80.00
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YMC Malick Shirt
£165.00
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Beams Plus Multi Stripe T-Shirt
£70.00
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Beams Plus 2 Pleat Twill Chino
£125.00
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Beams Plus Button Down Madras Shirt
£105.00
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Beams Plus CREW NECK TEE
£40.00
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Beams Plus x HIP MIL Liner Reversible Fleece Jacket
£320.00
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Beams Plus Multi Stripe T-Shirt
£70.00
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Beams Plus x HIP Gym Fleece Pant
£180.00
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Beams Plus Button Down Madras Shirt
£105.00
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Beams Plus OC Shirt Plant
£135.00
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Beams Plus Button Down Panel Madras
£115.00
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Beams Plus Button Down Panama Shirt
£135.00
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Beams Plus OC Shirt Paisley
£135.00
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Beams Plus Sperry X B+ Cvo
£80.00
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Beams Plus Botanical Jacquard Knit Cardigan
£190.00
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Beams Plus Mil Chmabray LS Shirt
£135.00
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Beams Plus Inlay Stripe Polo
£95.00
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Beams Plus Crew Neck Tee
£40.00
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Beams Plus Indigo Stripe T-Shirt
£80.00
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Beams Plus Crew Lily Yarn Knit
£125.00
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Beams Plus OC Shirt Paisley
£135.00
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Beams Plus Herringbone Pant
£170.00